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Change. That’s what American photographer J Henry Fair is—and has always been—after. In a history attempting to move people to action against what Fair finds to be an unsustainable tax on non-renewable resources, the photographer has employed a couple strategies. First, he tried to tackle the issue the most obvious way: blatantly capturing images in a way Fair has described himself as “ugly.” But since no one really enjoys getting clubbed over the head with a message, no matter how important or relevant that message may be, Fair adjusted his style, documenting ongoing ecological disasters in a more "visually appetizing" way, with the more frightening message lying just beneath a surface you can’t tear your eyes away from.
Images courtesy of J Henry Fair via Saatchi.