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Alright, so normally we’re big fans of the classic doom-and-gloom (in a good way) shades of black and white, but there’s something refreshing about letting a bit of color slip in every now and again--but only when it’s executed perfectly. Photographer Marcus Cederberg shoots his native Sweden in bright, poppy colors that you wouldn’t ordinarily associate with the Scandinavian country. The red and blues, oranges and greens offer a nice contrast to the graphic shapes and lines he captures, whether it’s the shadow cast from a ladder or a metal chain strung across the sunset. So often urban environments are associated and captured with a dark and moody grit. Leave it to a guy in Sweden--where the sun sets at 3 p.m. in the dead of winter--to change the mood. Here, we talk to about twists on minimalism, the urban industrial, and what rumor we should probably stop spreading about the Swedes.
Place of birth:
Current place of residence:
What’s your favorite thing to shoot?
Minimalistic pictures with a small twist that tell a small story or hopefully will make the viewer curious.
What’s the appeal of color in your work?
I love color! I try to add as much color as possible in my photography.
Where’s your favorite building?
Hmmm... difficult question. I don’t have one particular favorite, but walking the streets of Manhattan is heaven for a photographer like me. There are also many gorgeous buildings in Stockholm. I often like to explore more rural and industrial parts of a city--there you can find a lot of minimalistic kinds of buildings. In my hometown, Örebro, my favorite building is the water tower, shaped as a big mushroom with a restaurant on top.
Where’s the best place in your city for people-watching?
The downtown area called Stortorget or at the mushroom-shaped water tower, which has an exact replica in Saudi Arabia.
Biggest stereotype about your city that’s not true:
That people are not very friendly.
Biggest stereotype about your city that IS true:
That it's pretty calm and quiet on a Tuesday evening in January.
Best thing you can get in your city that you can’t get anywhere else?
OpenART, Scandinavia’s biggest public art biennial.
If someone was visiting from out of town, where would you send them and why?
I would send them first to the water tower to explore the city from above and then to the castle--a magnificent renaissance castle. The oldest parts were built in the 14th century.
Photos courtesy of @marccederberg via Instagram.